The smallest household question — and somehow the loudest. Catter is the quiet receipt: who fed, what, when — so partners and roommates stop guessing, texting, and pouring a second dinner.
Not a smart feeder. Not a public cat Instagram. Not a clinic OS. One shared log for multi-person homes that already feed by hand.
Robin logged wet food. Sam doesn’t need a group chat. Invite codes bring partners in without drama.
Kibble, Wet, Treat — treats are diplomacy; dinner is law. Status doesn’t lie when types are separate.
If a meal was just logged, Catter asks before a second pour. Two good humans. One persuasive cat.
Per-cat cards: fed, due, late. “I fed the cats” stops being a single fuzzy sentence.
Soft coverage views. Weight history you can bring to the vet — not a diagnosis machine.
Install as a PWA. Household stays private. Export CSV when you want your own copy.
The product aha is the second person joining — not a demo pageview.
Name it after the cats. Takes about a minute. Free.
One-time invite link or code. They pick a name and color. Same log, two phones.
After feeding, tap type. Next person opens Catter and knows — no 7pm interrogation.
One ad group → one URL. Lithuanian warm stories live under /go/ today.
English paths will mirror under /en/go/ when that tree ships.
13 EN LPs live · 4 P0 for paid first
English ads → /en/go/{slug}/. Lithuanian twins → /go/{slug}/. Competitive notes: fridge magnets / printables / multi-pet trackers — see marketing kit RESEARCH.
The household meme becomes the product. One log ends the bit. Beats a fridge magnet that never syncs.
/en/go/did-you-feed-the-cat/ Open EN angle →
Two kind people + Oscar-winning cat. Guard + receipt before the second bowl.
/en/go/stop-double-feeding/ Open EN angle →
Not a chore app — one kitchen receipt so care stays gentle.
/en/go/for-couples/ Open EN angle →
Feeding status should not live in iMessage. Log once. Text less.
/en/go/stop-the-texts/ Open EN angle →
House rule: pour → log. Fridge notes don’t sync. Reddit-level roommate drama.
/en/go/roommate-cat-log/ Open EN →
Who still needs dinner — per cat, not “the cats.” Matches real multi-cat kitchen physics.
/en/go/multi-cat/ Open EN →
Type honesty so status stays real.
/en/go/kibble-wet-treat/ Open EN →
Did I feed? Offload memory without shame.
/en/go/forget-if-i-fed/ Open EN →
$0 shared log vs $150 robot bowl — when two humans are home.
/en/go/no-smart-feeder/ Open EN →
Refugees from bloated pet OS apps, magnets, and Notion boards.
/en/go/alternative/ Open EN →
AM/PM magnets and printables don’t sync. Shared log does.
/en/go/fridge-magnet/ Open EN →
History for the vet — not diagnosis.
/en/go/weight-log/ Open EN →
Invite a temporary household member. Same log. (No “sitter mode” claim.)
/en/go/for-sitters/ Open EN →
Private product education — not public social. Retarget / edu only.
/en/go/social/ Open EN →Longer articles that rank and soft-convert into angle LPs and the app. LT live; English rewrites planned under /en/community/.
Core convert piece for double-feed ads.
/community/tips/never-double-feed-cat-shared-log/Couples / co-care without a scoreboard.
/community/tips/partner-coordination-cat-feeding/Rhythm for multi-adult homes.
/community/tips/cat-feeding-schedule-couples-roommates/House rule that sticks.
/community/tips/roommate-cat-care-feeding-agreement/Per-cat truth vs “the cats are fed.”
/community/tips/multi-cat-feeding-who-ate-what/Types and why treats aren’t dinner.
/community/tips/dry-vs-wet-cat-food-logging/History for the vet — careful claims.
/community/tips/track-cat-weight-at-home/Travel briefing that isn’t 40 texts.
/community/tips/cat-sitter-handoff-feeding-guide/Life-stage chaos → log habit.
/community/tips/new-kitten-feeding-routine-household/Nurture content — not medical advice.
/community/tips/senior-cat-feeding-appetite-changes/Honest comparison — use in ads carefully; never defame competitors.
| Need | Texts / sticky notes | Smart feeder | Heavy pet app | Catter |
|---|---|---|---|---|
| Who fed last? | Maybe | Hardware, not people | Buried | Named log |
| Stop double dinner | Hope | If only one path | If used | Guard + receipt |
| Both phones | Scroll forever | App + Wi‑Fi bowl | Often | Household PWA |
| Price | $0 chaos | $100s + sub | Freemium | Free log |
| Private | ish | Device account | Varies | Private household |
| Multi-cat clear | Fog | Per feeder | Often | Status cards |
Filter by tier or search. Use these as final URLs for ads (add UTMs from the marketing kit).
Marketing docs (repo): marketing/README.md · strategy · angles · ads · verticals · claims · measurement
Same cards, log sheet, schedules, double-event guard, and household share — new nouns only. Do not run these under the Catter brand until separate skins ship. Full map in the marketing kit.
Did you feed the dog? Double scoop. Multi-dog cards. Nearly identical UI.
Last bottle · Breast / Bottle / Solids · night-shift co-parents. Huckleberry-shaped aha.
Did you water? Stop double-watering (root rot). Multi-plant status. PlantTok + Pinterest.
Double-feed stakes for tanks. Birds, rabbits, reptiles, chickens — same multi-subject engine.
Who already gave the dose — strong guard story; claim carefully.
Wrong loop. Stay the kitchen receipt.
Yes — free shared household log as a web app / PWA. No smart feeder required.
No. It’s for humans who feed by hand and need one shared truth about who already did.
They join the household (invite or shared access) and pick their own name so every meal has an author.
Both phones see the same household log when they open Catter. We don’t claim instant/live push sync.
Invite a temporary household member so they share the same log and schedule. Dedicated expiring “sitter mode” is roadmap — don’t oversell it in ads.
Weigh-ins and meal history only. Not diagnosis, not treatment advice. Take concerns to a vet.
In the repo under marketing/ — README, STRATEGY, ANGLES, ADS, VERTICALS, CLAIMS, MEASUREMENT. This page is the public HTML map of live URLs.
Create a household. Invite one person. Log the next meal. That’s the product.
